Two-sided Cybermediary Platforms: The Case of Hotel.de
نویسنده
چکیده
REQUIRED) The market for hotel room accommodation is highly fragmented on the supply-side as well as on the demand-side. Online booking platforms such as booking.com or hotel.de bring together hotels and their customers. Hotels and booking customers are the main customer groups of the platform. This paper explores the business model of a large online hotel booking platform, hotel.de, using a case study approach. By serving two customer groups simultaneously, hotel.de has to deal with the specific dynamics that unfold on the two sides of its platform and align its business model accordingly. The results reveal that hotel.de maintains two distinct business models for the two customer groups, offering a unique set of value propositions to each of them. A third, overarching business model links the two sides by simultaneously solving both sides’ specific problems and creating a match between booking customers and hotels.
منابع مشابه
ON THE POWER FUNCTION OF THE LRT AGAINST ONE-SIDED AND TWO-SIDED ALTERNATIVES IN BIVARIATE NORMAL DISTRIBUTION
This paper addresses the problem of testing simple hypotheses about the mean of a bivariate normal distribution with identity covariance matrix against restricted alternatives. The LRTs and their power functions for such types of hypotheses are derived. Furthermore, through some elementary calculus, it is shown that the power function of the LRT satisfies certain monotonicity and symmetry p...
متن کاملUnique Equilibrium in Two-Part Tariff Competition between Two-Sided Platforms
Two-sided market models in which platforms compete via two-part tariffs, i.e. a subscription and a per-transaction fee, are often plagued by a continuum of equilibria. This paper augments existing models by allowing for heterogeneous trading behavior of agents on both sides. We show that this simple method yields a unique equilibrium even in the limit as the heterogeneity vanishes. In case of c...
متن کاملComparison between Frequentist Test and Bayesian Test to Variance Normal in the Presence of Nuisance Parameter: One-sided and Two-sided Hypothesis
This article is concerned with the comparison P-value and Bayesian measure for the variance of Normal distribution with mean as nuisance paramete. Firstly, the P-value of null hypothesis is compared with the posterior probability when we used a fixed prior distribution and the sample size increases. In second stage the P-value is compared with the lower bound of posterior probability when the ...
متن کاملTwo-sided B2B platforms
This chapter provides a roadmap to the burgeoning literature on two-sided markets with a speci c focus on BtoB marketplaces. Online intermediation involves two-sided network e¤ects between buyers and sellers, and the implications for optimal BtoB platformstari¤s are discussed. The chapter discusses rst the monopoly case, drawing attention to the distinction between upfront registration fees a...
متن کاملtwo- sided power distribution
In this paper, a new family of distributions with many applications in financial engineering have been introduced. This distribution contains important statistical distributions such as the triangular, exponential and uniform distribution. Initially considered a special case of this distribution And then survey The important features of it. How to calculate maximum likelihood estimates are pres...
متن کامل